// ViewContent // Track key page views (ex: product page, landing page or article) fbq('track', 'ViewContent'); // Search // Track searches on your website (ex. product searches) fbq('track', 'Search'); // AddToCart // Track when items are added to a shopping cart (ex. click/landing page on Add to Cart button) fbq('track', 'AddToCart'); // AddToWishlist // Track when items are added to a wishlist (ex. click/landing page on Add to Wishlist button) fbq('track', 'AddToWishlist'); // InitiateCheckout // Track when people enter the checkout flow (ex. click/landing page on checkout button) fbq('track', 'InitiateCheckout'); // AddPaymentInfo // Track when payment information is added in the checkout flow (ex. click/landing page on billing info) fbq('track', 'AddPaymentInfo'); // Purchase // Track purchases or checkout flow completions (ex. landing on "Thank You" or confirmation page) fbq('track', 'Purchase', {value: '1.00', currency: 'USD'}); // Lead // Track when a user expresses interest in your offering (ex. form submission, sign up for trial, landing on pricing page) fbq('track', 'Lead'); // CompleteRegistration // Track when a registration form is completed (ex. complete subscription, sign up for a service) fbq('track', 'CompleteRegistration');

Posts Tagged "intellectual property rights"

SPORTS – Intellectual Property has got your back!

Gone are those days where sports were played as a result of passion and recreation. No one considered sports as a profession or a career. Today, it has become a huge business opportunity where people can mint money. The number

Read More

Ambush Marketing: Infringement in Disguise

  Ambush marketing is the hottest-trending market strategy used by companies to advertise and promote their brands in covert ways. The concept is more prevalent and popular among sporting events where companies capitalize to advertise themselves on the events, in

Read More

Plant Breeder’s Rights and Intellectual Property!

Intellectual Property Rights are basically assumed to protect everything from original plays and novels to inventions and company trademarks. So the concept of Plant Breeders’ Rights (PBR) might seem a little strange. The main reason is that Intellectual Property rights
Read More

Outer Space and Intellectual Property Rights

Image Source Intellectual Property Rights as understood legally refers to those rights given to persons for their intellectual creations of mind, by way of copyright, trademark, design or patent protection. Just like any other property rights, they confer up on

Read More

IP Office joins Startup India Campaign – Launches Scheme and Facilitators

Image from here Of late there has been a humongous upsurge in the number of Startups being launched in India, and alongside catching up pace, is the awareness about importance of protecting the intellectual property rights. The early stages in

Read More