Assignment of trademarks is a process in which the owner of the trademark transfers the ownership of the mark either with or without the goodwill of the business. We had earlier written about the procedure for assigning trademarks and also the key points that should be incorporated in an assignment deed from a practical perspective. There are times when assignment of trademarks can be complicated – rights to a particular trademark are jointly owned by two or more companies or when the rights are held by the parent company but are the trademarks are used by the subsidiary. These are situations when one should ensure that the assignment deed is carefully drafted to include all the aspects and secure the rights of the assignee to the fullest extent.
We are a boutique intellectual property law firm based out of India, assisting clients ranging from early-stage start-ups to Fortune 500 companies across several industries in protecting intellectual property across the globe.